JJ Schaidler


Jennifer Schaidler brings her expertise in retail merchandising, sales and marketing to O/G clients in digital products and services. Her background is in consumer electronics, mobile, entertainment and digital content segments. Schaidler has held executive positions for companies such as Best Buy and Sony Music Entertainment, with key relationships with companies like Walmart, Apple/iTunes, Verizon and Target.

Most recently Schaidler was EVP of US Sales for Sony Music Entertainment, a $1 billion sales division that included all physical, digital and mobile customers.

Prior to Sony, Schaidler held several roles for Best Buy. Her senior merchandising roles were in both hardware and digital entertainment categories. Early in her Best Buy career, Schaidler was the VP of Brand Advertising where she created the company’s brand strategy and implemented its advertising campaigns.

Schaidler is a graduate of the University of Minnesota.

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